🪑 SMACC Loves IKEA — Does IKEA Love SMACC?
Before IKEA even knew we existed, SMACC — Social Media and Content Creators — already had a soft spot for them. That’s not because of sponsorships or affiliate codes (yet), but because IKEA has been quietly powering the creative economy for years.
From flat-pack desks to fully-fledged interview zones, IKEA has unintentionally become a go-to resource for content creators, vloggers, podcasters, live streamers, and mobile media teams. And at SMACC, we’re not just noticing — we’re appreciating it.
💡 Designed for Life — And Perfect for Creators
Whether you’re shooting YouTube content, editing podcasts, livestreaming interviews, or just creating a clean workspace at home, IKEA does something brilliant:
They make creative professionalism affordable and accessible.
Here’s what we love about IKEA, the accidental content creator’s hero:
- Desks and Workstations: Adjustable, minimal, and budget-friendly. The LINNMON, BEKANT, and SKARSTA are everywhere in creator setups.
- Lighting Options: Desk lamps, ring light alternatives, soft warm LED panels — all unintentionally camera-friendly.
- Backgrounds & Staging: Modular shelving, plants, curtains, and textures that turn a bedroom into a branded creator backdrop.
- Power Management: Under-desk cable trays, USB ports, extension leads, cable organisers, and multi-plugs.
- Holders & Stands: Tablet holders, laptop risers, mobile phone arms — perfect for multi-device streaming setups.
- On-the-Go Solutions: Foldable stools, mobile carts, collapsible tables — for location shoots and pop-up interviews.
And let’s not forget: they even give you a place to sit down, think, chat, and eat meatballs. Sometimes the best collaborations start with casual planning at a blue-and-yellow table.
🛠️ IKEA as the Unofficial SMACC Creator Toolkit
When we meet SMACC creators in the wild — from local Algarve vloggers to UK-based family channels — we keep seeing the same thing:
IKEA desks. IKEA shelving. IKEA chairs. IKEA lights. IKEA backgrounds. IKEA vibes.
These aren’t luxury setups. They’re smart, functional, and often put together on a budget. And that’s exactly the kind of creator SMACC champions: real people doing real work with real tools — not chasing aesthetics, but making them.
🤝 Not Sponsored… Yet
We want to be totally clear:
- IKEA has not (yet!) sponsored SMACC.
- But we hope they’ll want to support creators like ours one day.
We’ll be reaching out to IKEA in due course to invite them to partner with SMACC members — not with ads or shout-outs, but with practical support:
- Creator bundles
- Event equipment
- Pop-up interview stations
- Studio build-outs
Until then, we just want to say:
We already love you, IKEA.
🧭 SMACC Founders Have Been There Since Day One
From the very beginning, the founder of SMACC has been an IKEA evangelist. Not because it was trendy, but because it worked. Because:
- You could build an office in a day
- You could power a livestream in a field
- You could look professional without spending thousands
That mindset is what SMACC is built on. IKEA has been part of that journey — long before we had logos, directories, or verification badges.
💬 Tell Us What IKEA Tools You Use
We’d love to hear from SMACC members:
- What IKEA tools are part of your creative setup?
- How do you use their gear on the go?
- What would you want from a SMACC x IKEA collab?
Share your thoughts — and show us your spaces.
Until then, this one’s for you, IKEA.
📦 Flat-pack forever.
